When we tell customers that our coffee is "Fair Trade, Organic" most of them do not know what Fair Trade is.
Fair Trade is a non-profit organization that helps out the farmers. They provide farmers tools to help them become international business people.
They use a market-based approach that gives farmers fair prices, workers safe conditions, and entire communities resources for fair and healthy lives.
Many people associate Organic with Fair Trade. Even though half of their products are organic, fair trade are products that have been made in workers who are guaranteed labor protection.
A portion of the price of fair trade products goes toward community development where workers come from.
For the people that do know about fair trade, they usually associate it with just coffee, but there are over 12,000 fair trade products including chocolate, fresh fruit, vegetables and some clothing. If you go on their website you can take a look at everything they have to offer.
By choosing Fair Trade coffee for our coffee shop,we are not only accessing high quality products, we are making a difference in the lives of the people who grow the food you eat and the goods. That is what is important to us.
Overall, Fair Trade is an amazing organization that helps farmers and workers have fair wages and a better life. I will post a couple resources at the bottom for you to check out what they do, why it makes a difference and the importance that it has in the world.
BUY FAIR TRADE!